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Product Marketing Associate

Coursera

  • Location: India

  • Category: E-Learning Providers

  • Job Type: Full Time

  • Salary:400000.0000- 700000.0000

Execution of Marketing Initiatives: Support the Manager for India Degrees in executing marketing campaigns, including email communications, webinars, and other promotional activities that align with business objectives.<br/>Consumer Journey Optimization: Analyze and map consumer journeys to identify touchpoints and opportunities for improvement that enhance user experience and conversion rates.<br/>Content Development: Create engaging and high-quality marketing content, including email copy, landing pages, and promotional materials tailored to target audiences.<br/>Collaboration with Cross-Functional Teams: Work alongside domain managers and channel managers to ensure cohesive messaging and effective execution of marketing strategies across different channels. As a Product Marketing Associate at Coursera, you will be a key player in executing marketing strategies for our India Degrees. This role focuses on effective execution, ensuring marketing excellence across marketing initiatives that enhance consumer journeys and drive engagement. You will collaborate closely with the Manager for India Degrees, Domain managers, and Channel managers to optimize marketing efforts across various channels.

Product Marketing Associate

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Job Summary:

  • Openings: 1

  • Applicants: 0

  • Job Posted:15-02-2025 14:44:23 (113 days ago)

  • Expiration: 12-06-2025 00:00:00.

  • Experiences: 3-5 Years.

  • Education: Bachelor’s degree in Marketing, Business Administration, or a related field..

  • Skill: Familiarity with CRM tools and marketing automation platforms,Excellent written and verbal communication skills with attention to detail.,Experience in developing email marketing campaigns and optimizing landing pages for conversion.,A growth mindset with the ability to drive efficiency across existing channels and platforms.

Posted by: Coursera
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