The Wellness and Fitness Services category requires skills in ? Proven track record of scaling paid campaigns with a strong focus on ROI. ? Hands-on experience with Meta Ads Manager, pixel tracking, and audience insights. ? Strong analytical skills with proficiency in Google Analytics, Excel, or reporting tools. ? Knowledge of A/B testing, conversion rate optimization, and funnel analysis. ? Experience in the health & wellness industry (preferred but not mandatory). ? Ability to work in a fast-paced, performance-driven environment..