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Aditya Birla Fashion and Retail Ltd

  • Piramal Agastya Corporate Park, Building 'A', 4th and 5th Floor, Unit No. 401, 403, 501, 502, L.B.S. Road, Kurla, Mumbai, Maharashtra
  • Industry: Retail Apparel and Fashion

Website Link:

http://www.abfrl.com/
About Company

Aditya Birla Fashion and Retail Ltd. (ABFRL) stands as India’s first billion-dollar pure-play fashion powerhouse, celebrated for its extensive portfolio of leading fashion brands and innovative retail formats. As of March 31, 2024, we have achieved revenues of approximately ?13,996 crore. Our operations now span 11.9 million sq. ft. of retail space, cementing our position as a leader in the industry. ABFRL’s heritage includes iconic brands like Louis Philippe, Van Heusen, Allen Solly, and Peter England, which have been shaping the Indian fashion landscape for over 25 years. Additionally, Pantaloons, one of India’s foremost fashion retailers, continues to deliver an unmatched shopping experience. Our international portfolio features The Collective, India’s largest multi-brand retailer of international labels, alongside exclusive partnerships with celebrated global names such as Ralph Lauren, Hackett London, Ted Baker, and Reebok. In the ethnic wear space, we have made significant strides with brands like Jaypore, Tasva, and Marigold Lane, complemented by strategic collaborations with leading designers such as Shantanu & Nikhil, Tarun Tahiliani, Masaba Gupta and Sabyasachi. TCNS Clothing Co., now a part of ABFRL, is a trailblazer in women’s fashion, empowering women through a wide range of stylish and high-quality apparel. ABFRL’s commitment to the future is exemplified by TMRW, a revolutionary ‘House of Brands’ initiative. TMRW partners with D2C fashion and lifestyle brands, transforming them into customer-centric powerhouses by leveraging the Aditya Birla Group’s expertise. With a focus on innovation, scalability, and shared success, TMRW is shaping the future of fashion through beloved brands across India. Continuing our digital transformation journey, we are scaling up our brands.com platform to create an integrated digital portfolio. This initiative enhances customer experiences and deepens connections across emerging fashion segments.
Company Overview:
  • Company Name: Aditya Birla Fashion and Retail Ltd
  • Organization Type:
  • Established In:
  • Member Since: 02-24-2025
  • Company size: 1 People.

Benefits & Perks

Working Area
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1
Retail Apparel and Fashion

The Retail Apparel and Fashion category requires skills in Platform Performance & Uptime- Ensure 99.9% platform uptime and smooth functionality during regular and high-traffic periods. Resolve operational and technical issues within agreed SLAs. Campaign Execution- Timely upload and accuracy of banners, promotional content, and campaigns as per the GTM calendar across all platforms. Maintain a detailed marketing and promotional calendar with 100% execution accuracy. Campaign ROI & Performance Metrics- Meet traffic, conversion, and sales targets for all promotional campaigns. Analyze campaign performance and present actionable insights to stakeholders. Operational Efficiency- Achieve defined KPIs such as order processing time, return handling efficiency, and logistics coordination. Implement process improvements to reduce operational costs and improve workflows..

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